Cinemark announced this week they have a ‘Movie Club’, one monthly charge $8.99 when you join the club that will give you admission to one standard movie ticket a month, and receive a 20% discount on concessions. Cinemark owns nearly 350 theaters in the U.S.,
Will this be enough to lure moviegoers back to the theater?
https://t.co/mYfSLpgPcd— CNNMoney (@CNNMoney) December 5, 2017
Cinemark wants to compete with the other service called MoviePass, of $9.95 a month with an unlimited number of movies in theaters.
Coming soon to Cinemark theaters: A movie a month and concession discounts for $8.99 https://t.co/His3RHgmtT
— The Wall Street Journal (@WSJ) December 5, 2017